Thursday, December 15, 2011

Car Logo – Unusual Inventive Ideas for Your New Auto Brand Identity

You all must be familiar with the famous car logos of Audi, Volvo, Toyota, Chevrolet, Mercedes Benz, BMW, etc. have you ever wondered why these icons are so well known, and why they got instantly famous? Have you ever noticed something similar about these designs? Simplicity and elegant look is common to all the designs.

Only single color or two at the most, is used in the design. And the drawing is much uncomplicated and highly creative. These are the key tools of their success. Because of their simplicity, these designs are easy to remember and recall. One look is enough and it is easy to relate the design to the manufacturer right away.

All the Automobile or Car manufacturers need brand marks as it is a means of easy distinction with other brands and easily memorable for the clients and potential customers. This is the reason why brand mark artists give more attention to the design and try to make extraordinary brand marks for any automobile manufacturer!

If you also want people to recognize you instantly and remember your car logo when they are in the mood to purchase an automobile, you must also follow the simple and most important rules that the above mentioned brands have been following all these years. The design must be simple and easily memorable. Both of the qualities are inter relate with each other. Only if the design is simple will it easily be memorized by the viewer, because complicated designs easily slip off the minds.

For more detail on Car Logo Stickers

Thursday, December 8, 2011

Sports Car Logos – Creative Advices for the Success of the Stickers

Typefaces that you can use for auto company trademarks should be straight and effortlessly understandable. Straight typefaces represent expertise and skilled ability while wavy typefaces are symbolic to fantasies and dreams and are more generally related and associated with femininity.

Since speedy automobiles are fundamentally made to be a man’s plaything, the typeface styles used should be a depiction of power, potential and manliness. Some typeface styles that are suitable for fast vehicles are Biondi, Copperplate and Verdana.

The use of animals in the sports car logos is a very successful way of depicting the attributes of the company, and is used worldwide by many famous vehicles brands. You can use physically powerful and lustrous animals like the hawks, leopards, panthers or bulls to represent the corporation and what it manufactures. Remember, the fauna that should be used to symbolize your production should be unapproachable, trendy and authoritative like the sports automobiles that they will characterize. You can use this animal imagery in a ring or equilateral shapes encompassing it but make sure that your design is made up of even lines and a largely slick shape to connect with the shapes of the eminent fast moving vehicle.

Fast moving automobiles are generally depicting the strong character of a strong man, so the colors should also be appropriate that should relate to the masculinity of the male gender. Almost all car logos that are flourishing have worn black, red, silver and blue colors in their designs. Black is generally known to stand for complexity. Red is a shade of liveliness and eagerness much like those swift vehicles. Silver symbolizes impartiality and wholesomeness with a feel of fantasy and imagination while blue signifies fidelity and reliability. Your vehicle company emblem should not have more than two essential colors with only a nominal touch of more colorful tones if you want to make the design attention-grabbing.

For more detail on Car Logo

Tuesday, December 6, 2011

What Will I Chose For My Logo Design –Application Or Professional?

The entire reputation of a business leans heavily on its brand mark. The significance of a professional brand mark is not limited to institutions alone, even proprietors that desire to make a name for their business need a brand mark to back them up. The superiority of a brand mark is sometimes the deciding element between crash and achievement of a product or service. A high-quality custom brand mark design also plays a very vital part in defining a company’s reputation and also helps a lot in transforming the company into a world-wide recognizable trade name. It is the one technique by which a product gains worldwide appeal and recognition.

Since the brand mark will be the identity of your corporation and will head the company’s reputation, it is very imperative to be very cautious, particular and fastidious while finalizing the type of your brand mark. Always remember that your brand mark will be applied on several printable media: billboards, cards, and posters, print, electronic and digital media so confirm that you give every medium a thorough deliberation and make sure that your brand mark looks evenly excellent and tempting on every form of media. Your brand mark should be obvious from the rivalry so that your customer can recognize you in an instant and does not take you for some other product and vice versa.
Statistically, before a product reaches its planned customer its icon or brand mark first gains the faith and self-assurance of the buyer. A brand mark has gained so much significance because it has been showed that community only starts to trust a product only after having a look at the brand mark.

Therefore, I am getting my logo design done by a professional. Because, a logo design do-it-yourself can never beat a professional one. Logo design DIY was never a great choice.

Friday, November 25, 2011

Online Logo Design Services - Source of Satisfaction for Your Requirement

There are lots of business men and companies who are not aware of the significance of main graphical personalization in the industry and market. Because they deem it unimportant and useless, they consider spending money on this project a complete waste of time and finance.
In reality it is the amount of time spent on the making and designing of a brand mark that really leads to the success of the company and the brand. Now designing a brand mark and getting one designed from a logo design online company is no big deal. There are many companies available now who can cater to your every need. They are experts and have years of experience in this field. They can provide you with expert opinion and solutions to design related problems. According to the requirements and needs of your business, they will provide you online logo design services that will satisfy your every requirement.

There are millions of online companies that are willing to take your project and design your outstanding and unique brand mark for you. You’ll be surprised at how cheap prices they are charging. If you can’t afford a professional designing agency, then is the right place for you. You can also test the abilities of a freelancer who will be more than willing to make your brand mark to do his practice and to apply all his new ideas somewhere.

Online logo producing web sites do their best to provide the optimum quality services to their customers that help them to acquire the outstanding and attractive company representation in the competitive market. They have the potential to bring into being an eye catching and individual brand mark that conveys the quality of your services. And also communicates the most important meaning in the finest way.

For more detail on custom logo design online

Monday, November 21, 2011

Logo Branding Design: Who Is Better – Designing Professional Or Inexperienced Freelancer!

When we are talking about logo branding, there are many logo branding guidelines that relate to this concept. The first, and the most important, is the brand mark. Branding literally means to enhance the face of the organization, to increase recognition in the market, to build trust in the customers, etc. The brand mark makes it very easy for the brand to create its identity in the market, to become known and remain distinctive.

Logo branding design requires a lot of effort. Many fresh designers attempt to make brand marks without researching on the company or its business. This is the main reason why there icon turns out to be like any other icon in the industry. And most of the time it does not even relate to the product or the business. This is why the brand mark fails to accomplish its destined goals and the product fails in the market.

In place of a newbie, or a freelancer, an experienced and expert designer would firstly, and most importantly, research on the company and its target market. He would study their expectations of the brand, their requirements and the type of relationship that is to be built. According to all the information that would be collected, the expert would commence on designing the brand mark of the organization.

The brand mark designed by an expert and experienced designer would be original, and will make it easier for the customers to relate themselves with it. It will not require any tag lines or captions to explain or say anything about the product or the company. One look on the emblem will be enough to say volumes about the product. It will efficiently communicate the organization’s message of trust and good quality to the consumers, binding them to itself by an invisible string of reliability.

Friday, October 28, 2011

Ideas from Popular Brands with Animal Logo – Make Your Emblem Memorable

The simplest way to make your cool animal logos appear more intimidating and unapproachable to its opponents is to use illustrations of wild life in your symbol design. There are so many animals, which you can include as a part of your design, which can illustrate your company and product features very effectively.

Eagle or a hawk:

This bird is famous for its supremacy, authority and domination.
If you want your client to respect you, this illustration is the best one. Especially, if you are dealing in airlines or you are associated with a political party, an eagle with outstretched wings is a perfect illustration. It is not necessary that you use the whole body of the eagle; you can also use its features, such as, its ferocious red eyes, or its claws.

Horses:

The horses represent the dignity, power, elegance and liberty, because two most important brands, Ford and Ferrari have used illustrations of the horses in the business icons. You can use many illustrations of horses as suitable for your business type. For example, for a farm, you can use an illustration of a galloping horse in the desert, or a prancing horse on the mountain. In the same way, for gents fashion garments, you can use an illustrated image of a horse looking egotistical.

Fish:

They may be little, but the influence they have can be very effective indeed. The use of aquatic creatures can design beautiful brands with animal logo, imaginative and ingenious. Not only will these images reflect life under water, but will also represent your restaurant, a technological or a marketing agency. For instance, an eating place, you can apply an image of the skeleton of the fish in the name of the place. Likewise, for a technology corporation, you can employ a color picture of 3D fish.

For more detail on Animal Logo.

Tuesday, October 25, 2011

Architecture Logo Designs – The Important Features of a Successful Brand Identity

These days business depends on the marketing strategies. Most of the business owners are not aware that brand identity making is the most effective and most important element of successful branding. In general, through Architecture logo designs, a company is promising good quality and sincerity to its customers. This promise is what makes the brand identity more attractive, and the customers are drawn towards the company as if attracted by some magnet. It is a pictorial representation of the company’s brand and its services. It is the first glimpse of the quality that the company is promising. Brand identity helps organizations to remain in viewer’s memory for a longer span of time, as images are easier to remember and recall than words or text.

The brand identity is actually the visual presentation of your product quality. The customer will perceive the kind of value he will receive. Through various colors, pictorial representations, and writing styles we can make a reputable and presentable brand mark for the company. Now, because we are not professionals or experts in creating brand marks, it might be a little difficult for us to understand and follow the important rules of making a business icon. There are a lot of things that are to be considered, it is not just the art that makes up a successful brand mark, but a lot of other aspects count too.

The professionals know how to create an Architect logo that will look decent and sophisticated at the same time. The making should be as such that one glance is enough to imprint the emblem in the minds of the passer bys. Where ever or whenever they see the brand mark they relate it to the company immediately. And the intended message should be so clear that unambiguous that the viewer understands immediately what is being said to them.
For more detail on Architecture Logo

Sunday, June 5, 2011

Should You Believe On Google Searches Of Professional Logo Design?

83,000 results for professional logo design when searched on Google, sounds very obvious but are they all rendering a professional piece of art?

I don’t have any doubts that they are not all professional art designing companies. Some of them may be also a software or marker or creator etc. So can we safely assume that these logo softwares are in any way connected to professionalism? No, the core reason of discarding the option of logo design software is its unprofessional image.

You have to open your eyes and seek what is the word means for it help you determine is the option you are going for is reliable or not. Similarly, not all companies that you will come across over the internet will be professional. You have to search about them a lot before making any final decision. Not only that, it is really difficult to check an online logo design company, therefore, you need to make extra efforts in determining about their expertise. what you can do is to contact their X – clients and what image they have taken with them about the company, furthermore, testimonials can help you a lot in the decision making process.

There are a lot more things you can do about to get an idea of online logo Design Company. Take a pen and paper, and devise a criterion of the selection. That way you will surely end up on the best logo design company to get the best corporate identity ever. Never believe on the results Google shows on the first few searches of a professional logo design company and never go for the first option that comes on your screen.

Sunday, May 29, 2011

Free Lance Logo Designer - To Hire Or Not Hire!

This article will provide you with a sneak peek into the thought of hiring freelance logo designers. They are undoubtedly cheap as compared to the graphic design companies but can cost you much more later on. That way a business owner has to suffer a lot unless he studies a lot before hiring any kind of online service. There are thousands of disadvantages associated with a freelance logo designer that include:

1-He may be a fraud:

You never know, he will run away after the final payment. There are so many online frauds going on these days just because many people just hire any service without researching about them.

2-No customer support:

Unlike professional graphic design company, he won’t be able to serve you 24/7 because of the fact that he may be sleeping at nights. Companies who are serious about their business and clients provide 24 hours customer support.

3-Inexperienced:

He may be inexperienced and amateur. He is merely trying to practice his expertise on you because you are a new fish and you don’t know anything about online world. This is why, many of the freelance graphic designers’ charges very low as compare to the experienced ones.

4-Unregistered:

You may even don’t know if he is registered or not. That way, logo designers can’t show their credibility to you and you won’t hire them if you are smart enough. Even if he show one to you; who knows its for real?

Hence, four points are the major ones as there are thousands of other disadvantages that are enough to convince the readers about freelance logo designers and their unreliability.

Wednesday, May 25, 2011

Online Logo Designer – Is It the Best Option?

Just Google it and you will find thousands of graphic designers that have made their mark working online. If you have just dipped your toes in the business world then chances are that you may want to get your corporate identity through an online company logo designer.

If that’s the case, you need to find the best and that’s the biggest issues of online businesses. The best way to find out the graphic designer or company online is to see what level of credibility they enjoy. You can conduct market research to find out on which position they stand.

You can also check out the reviews of online companies written by various peoples and sometimes their old clients. That way, you will get the whole ideas of the picture in seconds. Portfolio checking seems to be another perfect idea to get what a company is all about.

An online logo designer portfolio can give you an idea of the quality of the work they have been doing. You can also check if there is any logo that can be related to your business or not. This way, you will be able to determine if they can design the logo of your level. You can also take some ideas from these samples to draw your own logo but that would require some training and expertise.

Thereby, you can use some common sense to determine which online logo designer would be most suitable for you and your business. You can also use the preceding ideas to select the best suitable graphic design service online. A word of advice is that the biggest priority should be of your budget and nothing else.

Sunday, May 22, 2011

What Are The Constituents Of A Logo Design Website?

A website is a wholesome mixture of many components that are considered mandatory for them. Although, it may depend on the designer or an owner, what does he want in a website? Furthermore, it highly depends on the genre or nature of a website as well.

Anyhow there are some elements that you will always find in a logo design website. They are:

1-Home page:

Home page is where the whole website leans heavily. It is the beginning of a website. Therefore, it demands extra amount of attention from a graphic designer.

2-About me:

This especially goes with company oriented websites where it looks very important to provide all information about the company from its history to present efforts.

3-Contact information:

Every company does provide a way to contact them so that they can easily convert their prospective customers into real ones. It is therefore, very important to provide contact information which may have:

You email address:
Your Postal address:
Telephone number:
Feedback form:
Fax number if any:

4-Products/ services:

This is the most important thing when designing a website. Here we are only talking about companies who deal in some way or the other with products and services. That means if you are running a logo design firm then you must provide a logo design portfolio there on your website. Personal websites may have different scenario. However, if you somehow deal with the services and products then you must definitely have it on your website.

Therefore, the most important thing is the presentation and when your presentation is good then automatically you will sound professional. That way you will be able leave a long lasting impression on the minds of your targeted customers. Furthermore, you can add up to as many features as you like but make sure it comprise of the preceding features in the first place.

Wednesday, May 18, 2011

Four Pillars Of Logo Design Firms

A company is registered every single day which makes marketing even more important. There may be many marketing tools available but a thing which has taken over the world with its extra amount of return is a logo design.

That is why, graphic design industry has boomed like anything in last few decades. Graphic designing has become the most intriguing way of making money even if you are working home based. Logo design firms are therefore growing like anything.

What can you expect from logo design firms?

Professionalism:

They are professionals. They are trained to do that work and hence, have an edge over the other logo design options such as logo design software, maker, creator etc. A professional organization not only treat their customers well but make sure that they get the best results possible, no matter how many revisions it takes.

Expertise:

As indicated earlier, they are trained to that work they are doing. They are not only built in creative but have polished skills. Therefore, you can expect best results out of them. That way, you will get the face for your organization.

Customer satisfaction:

Customer is always right. The phrase goes very well with the situation. Customer satisfaction is the first and the most important thing for them, this is why, today, most of the graphic design companies offers unlimited revision feature so that a customer is fully satisfied in the end.

Packages:

The range of packages logo design companies offer is the best thing about them because it not only serves big companies but low budget companies as well. They can select any package depending on their need, business requirement and pocket.

Hence, if you sit and compare the benefits that a professional can render you with those free options, you will not waste a single more minute and opt for them.

Sunday, May 15, 2011

How Can A Free Logo Maker Destroy You?

Are you dying to get a free logo maker for your business because you don’t have that much money to pay a graphic designer? If that’s the case then let me tell you, you will be better off without it if it is created by a free logo maker.

As there are thousands of business owners who are today, cursing themselves as they got their brand mark identity from a free creator. If you want to curse yourself then that’s your choice but before that you should have a look at this article.

Suppose you have got it from a free creator and now its been a year. Let me tell you what you will be feeling at this point in time.

You will be like banging your head against the wall for your friend makes fun of you all the time. The time you created your brand mark was your early business years, there nobody knew you. Now you are an established business owner and thus, your corporate identity looks very childish in front of your business. You will be helpless as well as you cannot revamp your logo as compared to your competitors as a logo created through this software is nothing but a composition of clipart with nothing creative in free logo makers.
Furthermore, once you have officially launched your logo, you cannot change it as it becomes your business face. What can be worse than this? You cannot change, you cannot revamp, in short, you cannot mend the damage. Prevention is better than cure, therefore, why not analyze and scan every option you have today in order to avoid future problems.

Hence, it is not only about you but its about your whole business image, think about it.

Tuesday, May 10, 2011

Two Things You Cannot Ignore About Free Logo Design Software

Have you ever pondered over why there are so many free logo design makers available over the internet? If you haven’t then its high time that you weigh the pros and cons before taking any final decision if you are a business owner and want to get your corporate identity in a affordable rate.

If we compare the service of a professional with that of a free software, we can safely assume that we would end up on a long list of disadvantages of these free makers and vice versa. Lets take a point and on the degree, we must weigh them both.

Uniqueness:

The sole purpose of creating a logo design is to come up with a unique brand mark identity. Uniqueness is when nobody has the same thing as you have. If software is available to you over the internet then I am sure, thousands of the people have an access to it. So through such common software, will you be able to come up with a unique piece of brand recognition device?

On the other hand, a professional works solely on your project investing his time, brain and expertise. No matter how creative or uncreative he is, he will surely fork up something that is unique because he is not being used by any other person.

Creative freedom:

You must have something in your mind about your future corporate identity. Ask yourself, would you be able to design a logo from free logo design software that renders limited amount of resources? Of course not especially with those prefabricated logo templates.

On the other hand, a professional will have all the creative freedom in the world and you as well. Nothing could be better than two minds working on a creative project. You may guide them from time to time what kind of brand mark you want.

Friday, May 6, 2011

Three Things You Should Know About Free Logo Creator Online

Free is the word that attracts everyone, which is why, various websites uses this phenomenon to lure the audience. I know that’s wrong but free has become link bait. The tragedy is not limited to website but softwares as well.

Although, some are free for real but not all of them says the truth.

We are talking about free logo creator that you can find in a huge quantity over the internet. These flash-driven websites may present you various short term benefits by downloading their software but the reality is other way round, you have to pay the price in the end!

You will be asked to pay the price in two terms:

1-In the form of your hard won money.

2-In the form of your brand, product, service or company’s reputation.
Can we say you will be paying the price of destroying your own company’s image? Though, it may render you some short term benefits but in the long run, you will be facing the fire and there will be no way out. You will be then DOWN FOR THE COUNT!

Some problems that you didn’t know before are:

1-It is not free. Check it out after downloading, it will definitely charge you 39$, 49$ or even 99$ to use the clipart which you can get for free as well. Open Microsoft PowerPoint or word and collect as many clipart as you want.

2-Your competitor might be using free logo creator online as well as you are not the only person who may be subjected to the free idea.

3-It is not legal. In other words, you cannot claim the rights at any case if you encounter the same looking logo somewhere else. He has the same rights of using free softwares just like the way you can.

Tuesday, May 3, 2011

Do You Know About These File Formats?

Do you know which file format would be useful for your newly made logo design? Do you have any idea about the file formats you are using? If you don’t have it then you are probably at the right place. Rather it would be better to say; you will say it by yourself once you are done with article reading that you reached at the right place.

There are two file formats that will be discussed by me today that are logo bmp and psd.

Logo PSD:

PSD – Photoshop document that is the hot favorite of contemporary graphic designers or should I say, serious and professional graphic designers. Anyhow, raster based files consisting of lots of layers and channels are usually drawn on Photoshop graphic design software. I am sure you know about it!

The range of creativity it offers is unprecedented and incomparable with other design software except that of an illustrator which stands level headed with Photoshop. Not only that it supports almost all image modes including duotone, RGB and LAB etc. if you are using Photoshop and for some reason you have to convert the extension than you can do it very easily by following some very easy steps.

Logo BMP:

Bitmap is also a hot favorite but only for the kids who love for participating in school drawing competitions. Bitmap supports RGB colors and 1, 4, 8 and 24 bits per channel that is very much less that PSD files. Though Photoshop support bmp files but paint doesn’t support psd ones. So if you have noticed there is a great difference between the both file formats.

Hence, now you know which software is useful for which purpose. This way, you will also be able to decide which file format would be useful for your logo designs.

Friday, April 29, 2011

Two File Formats That Every Graphic Designer Should Prefer

Won’t you get confused when a graphic designer delivers you with a brand mark identity that is in a file format that you never heard of or you don’t know? In addition to this, you are going in circles so as to choose appropriate software for this. This post will inform you about two different file formats that are frequently used by contemporary professional graphic designers. If you will read the following information, I am sure you will not find it difficult to use your newly made logo designs.

First one is the logo.eps. Basically, EPS is an acronym encapsulated post script which is widely preferred by many graphic designers because of the ease it provides during commercial printing. This file format is the best when one needs to convert a file into another web application. Furthermore, the scalability it provides cannot be compared with anything else. Encapsulated post script is one of such file formats that is supportable by almost web browsers.

Another one which I think is a worth mentioning file format is logo gif which is an acronym for graphic interchange format. It is one of the most commonly used formats because the convenience it provides due to the low resolution supported by almost every graphic design software and web browsers which makes it even better for a client to understand and use. Therefore, due to the high usability, these two file formats are very much preferred by everyone.

There are other file formats as well such as JPEG, PSD, PDF, TIF etc that are also used by many graphic designers to deliver a logo but the smart one always go for the preceding formats in order to make sure that the client is not having any problem using them.

Tuesday, April 26, 2011

Constituents To Create A Logo Design Gallery

Marketing and advertising are one of the major strategies to promote a product, company or service. This is why; heap amount of money is invested in only promotion campaigns. Marketing is now practiced by graphic designers as well who launch their quality and best work on their websites to enhance their credibility.

Thus logo design gallery is one of the ways to demonstrate the expertise to the target audience that are mostly in the form of small business owners. By and large, a separate web page is formed in a graphic designer’s website which is presented to the clients in a proper way. There are some requirements of creating a logo design gallery page that are:

Headline:

There must be a headline to tell the readers what you are going to present them. It should be concise, precise and up to the point.

Welcome Message:

Provide a simple welcome message in order to show them that you care.

Introduction:

Say something about what you are going to present them here on this page.

Background:

Shouldn’t you be immodest about your logo design expertise? You can say good things about your company and the logo samples you will be providing to your prospective customers.

Provide logo design example:

Provide the logo design samples in a properly organized manner with little description of each so that you can maintain the reader’s interest at all levels.

Order:

If your logo designs are worthwhile and impressive than there is no way that the client won’t order a corporate identity for his business. Therefore, you must make It easier for them to order so provide the order details at the end of the page. Also provide a glimpse of all the logo design packages that you are offering your clients.

Thus, you can follow the preceding procedure to design your logo design gallery.

Thursday, April 21, 2011

How Does Market Influence Logo Design Price And Packages?

What do you think, the market situation can affect the logo design price or not?

Of course! It affects the prices offered by graphic design companies for they have to survive there unless they establish themselves as a big name. If they will offer very low price of a brand mark identity designing then how would they be able to make profit and cover the cost of other factors including electricity, payrolls, rent etc. On the other hand, if they will offer very high prices, who will be going to hire them if there are other companies out there offering comparatively low prices.

This is why; they have to maintain a certain level of pricing line. Now you must be thinking, how those companies working full fledged offering high price and packages. It is all because they have established a name in the market with hard work and determination and now people die to get their services.

These companies tend to be a trendsetter in town while the other small ones follow them. This is how, market position affects the overall price and packages offered by any company.

Similarly, we can also say that a company’s marketing standing also highly affects the propose logo design package. So, next time before you go to buy a brand mark identity, you must check a company standing in the market to speculate what they might offer to you.

Therefore, a logo design package is highly dependent of hundreds of factors which might not be known to the clients. Even their requirements and expectations about a corporate identity influence the cost of it. So, it is recommended that you yourself make a price plan and budget before you head towards a professional graphic design company so that you don’t get a shock when they tell you about their offerings.

Monday, April 18, 2011

What Is The Best Place To Buy Logos From?

The number of graphic design companies is increasing like anything which has also placed a question mark on their credibility. Now, you cannot hire them blindfolded for you never know which company is competent and professional enough o deliver you with the results as per your business requirements.

Therefore, it becomes crucial to conduct a thorough research work before you finally head towards a service to buy logo design. You must at first find out how many graphic design companies are there in town by getting some advice from your friends, family and peers. You can also go for online graphic design company as it provides convenience for both of them. Moreover, it also provides an opportunity to go for a designer that is very famous and popular but located in another country or city.

You must get a list of the considerable graphic design companies and then one by one discard them on the basis of the following criteria to get to the best one.

1-Check if they are professional enough to deal with you. For this, you can check their website, if it looks professional to you or not. Furthermore, you can also call them to see how they respond to their potential clients.

2-Check if there is a logo design portfolio uploaded on their corporate website or not. If there is no portfolio then you should discard this website immediately but if they have then check the quality of the work they have been doing up till now.

3-How many graphic designers are their in their company. Usually, many companies mention the number of graphic designers they have. This is how, you will find out how many brains might work on your brand mark identity.

4-Finally, before you hire them to buy logos design, see if they are affordable for you or not. If they are then don’t waste a single more minute and hire their services at once.

Therefore, you should try out the preceding criteria to get the best graphic design service in town.

Thursday, April 14, 2011

Business Logo Designs – The Three Major Types

Business nature in terms of size, concept, and target market is very important when one want to get his brand mark identity. This is because there are a number of brand marks available with professional graphic designers who are ready to serve you with your demands. If you conduct a search, you will encompass so many types of business logo designs that will eventually confuse you to the extent that you might get caught in the wrong hands.

This is why; it is important to understand what a logo design is all about before proceeding to the next steps. Therefore, you must learn three different types of corporate identities currently being used by almost every graphic designer.

Three most common types of company’s identity:

Descriptive:

To the point design concept which is often preferred by small business owners dealing with a single line of product. Therefore, they don’t have much to say through their brand mark identity. The only thing they have to depict is their company or service or product. By and large, professional graphic designers use images or pictures to reflect the core nature of a company.

Abstract:

As the name indicates, it is more towards depicting hazy concepts covering many aspect of a company. Therefore, its not hard to guess that these type will be much useful for large firms, companies or conglomerates. These are also called symbolic design concepts, an ideal example would be of Nike’s Swoosh.

Typographic:

Typographic design logo web also called as logo types are mostly preferred by companies who are more interested in using their company’s name in their brand mark identity. It is mostly because they are an already established firms only seeking for a sophisticated and simple representation of their company plus they want to target international audience.

Hence, go through the above types and see how much they make a difference in your brand mark selection.

Tuesday, April 12, 2011

Small Business Logo Design – Some Advantages

Whether its startup or an already established, one cannot imagine a company without a perfect brand recognition device in such a cut throat competition. A business logo design is thus created to establish a unique business corporate identity in the market to standout from the rest.

A brand is not created overnight. Big brands like Nike and Prada has a great amount of struggle behind their successful corporate story. A brand mark, therefore, contributes a lot in converting this struggle into a success. A corporate identity comes with a very low investment as compared to the other heavy marketing schemes. The return it provides is always better than the other marketing strategy’s ROI, this is why; a logo design is becoming hot favorite of almost all the companies in the world, be it of any kind.

Advantages of a brand mark identity:

A well designed company’s identity can bring in a lot of advantages for a company which might include:

1- A strong and a powerful identity in the market
2- It will help in cutting the competition enormously
3- It renders a unique personality to a company
4- It will help maintain a position of a brand mark.
5- It helps in generating leads for a company
6- It helps in delivering the rights message to the target audience

As far as the disadvantages are concerned, there are no disadvantages that a corporate identity could ever deliver you with. So which ever business you are running, whether it is of gardening, cosmetics, food etc. You need to look into creating a small business logo design for your small company so that it can become a huge in future.

Hence, you can create a perfect brand recognition device for your company as well by hiring the services of a professional graphic designer or by any other method depending on your priorities and pocket.